// ministry stack

One packaged product. { Three tiers }.

An AI stack for ministries and companies that take their mission seriously. From fast deploy to international multi-campus operation — always on the same technical foundation.

↳ Starter ↳ Premium ↳ Enterprise

// hybrid model

Starter is pure vertical. Premium and Enterprise are horizontal.

Starter serves churches and ministries exclusively. The higher tiers serve both the religious vertical and B2B companies and institutions with custom-built needs.

Product focus

Starter works because it is hyper-specialized — templates, sections and a chatbot pre-configured for ministry reality.

B2B fit

Companies have no service schedule or giving tab. They are naturally custom-built Premium or Enterprise clients.

Technical reuse

The Starter foundation (Laravel, Claude, Stripe) is the internal starting point for the higher-tier projects — without compromising premium pricing.

// compare tiers

Choose by need, not by price.

Entry funnel and scale

Starter

Mid-to-large churches and ministries (1,500–5,000 members). Exclusive to the religious vertical.

deploy 7–14 days

Classic or Contemporary template
PWA with push notifications
AI chatbot + Instagram + Facebook
Routing to up to 3 inboxes

Most chosen

Current revenue core

Premium

Large churches (5,000–15,000) or companies and institutions that need a custom-built solution.

deploy 30–90 days

Custom-built website and integrations
WhatsApp Business API
Deep RAG over your content library
Optional human handoff

Growth and brand reference

Enterprise

Megachurches, multi-campus networks, international operations or large companies with complex operations.

deploy 60–120 days

Multi-language and multi-campus
Complex integrations
Dedicated premium SLA
International operations

	Starter Entry funnel and scale	Premium Current revenue core	Enterprise Growth and brand reference
Target client	Mid-to-large churches and ministries (1,500–5,000 members). Exclusive to the religious vertical.	Large churches (5,000–15,000) or companies and institutions that need a custom-built solution.	Megachurches, multi-campus networks, international operations or large companies with complex operations.
Website	1 of 2 templates (Classic or Contemporary) with a section library + color, font and logo adjustments.	A custom-built website, custom flows, integrations with your existing systems.	Everything in Premium + multi-language, multi-campus, complex integrations.
PWA (app)	Installable PWA on the home screen, with push notifications.	PWA + additional native integrations.	PWA + multi-campus-specific considerations.
Digital care	AI chatbot + Instagram + Facebook (no WhatsApp).	Everything in Starter + WhatsApp Business API + deep RAG over your content library.	Everything in Premium + multi-language, multi-campus, premium SLA.
Escalation	Automatic routing to up to 3 email inboxes.	Multiple inboxes + helpdesk integration, optional human handoff.	Custom configuration per campus / language.
Deploy	7–14 days	30–90 days	60–120 days

Pricing and scope are defined in the Mobou Diagnostic, according to market (BR · USA · PY).

// starter in detail

Full transparency about what is — and what is not — included.

Packaging before customization. Whoever needs more is educated about the right offer, or moved up to the next tier.

Included in the monthly fee

One of two templates (Classic or Contemporary) with a library of toggleable sections
PWA installable on the home screen, with push notifications (Android and iOS 16.4+)
Chatbot with Claude AI on the website, integrated with Instagram and Facebook
Qualified email routing to up to 3 inboxes (visitors, church office, counseling)
RAG: upload your own documents with the initial load assisted by the team
Security updates, daily backups and support during business hours

Outside the Starter

WhatsApp Business API (exclusive to Premium)
Integrations with legacy systems (CRM, ERP, membership management)
Payment gateway on the website — the giving tab is informational
Human handoff in live chat
Native iOS / Android app
Customizations outside the section library

// support

SLA tiered by severity.

Clear response and resolution times — during business hours. A written commitment in the contract.

Severity	Definition	Response	Resolution
Critical	Website down or chatbot completely unavailable	Up to 1 hour	Up to 2 hours
High	Significant functionality broken with partial impact	Up to 4 hours	Up to 12 hours
Medium	Secondary functionality with an issue, no impact on the main service	Up to 24 hours	Up to 48 hours
Low	Question, cosmetic adjustment or improvement request	Up to 24 hours	As planned

Not sure which tier is yours?

That is exactly what the Mobou Diagnostic is for. One session maps your scenario and points to the right route.

How it works